eniola aminu

Ooma

Role
Product Strategy · Research · Experience Design · Interaction Design · Product Design · Design Systems
Year
2026
Hand holding a phone showing the OOMA home screen
The idea

Healing should feel personal, not fragmented. OOMA reimagines how people discover and connect with holistic care, bringing practitioners, practices and people into one considered experience.Not simply a place to book a healer, but a space to explore, connect and build a healing practice that feels right for you.

OOMA home screen on a phone in a shirt pocket
Connecting the dots

I designed the learning and booking experiences in Ooma to naturally lead into each other, rather than feeling like separate parts of the app. As users learn about their energy type and begin to understand themselves better, booking a session feels like a natural next step in that journey.The booking flow is intentionally short and simple, with the same colours, illustrations and visual language carrying through the experience. This helps create a sense of continuity, so each step feels connected to what came before it.

OOMA calendar on a phone resting on a white cushion
OOMA app — Your Energy is Flowing
OOMA app — You're all set
OOMA app — Energy archetypes
OOMA app — Sessions
OOMA app — You are an Energy Crystalliser
OOMA app — How energy moves through the body
OOMA app — Qualifications and experience
OOMA app — Select date and time
OOMA app — Calendar
OOMA app — Find a healer
Putting it together

Quiet, tactile and alive. Paper cut-out illustrations bring warmth and a human hand to the abstract idea of energy, while deep teal and soft neutrals create a sense of calm.Gentle motion adds life, and a consistent component system keeps every step of the journey clear and grounded.

Hands holding a phone showing the OOMA calendar
OOMA design system: colours, type scale and components

Let's worktogether